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CEO Viktoria Kanar
"We believe in a more scalable and local approach — the Re-Fresh Open Loop - upcycling trash to trusted industrial products and commodities."
Of the 100 billion garments produced each year, 92 million tons end up in landfills. That’s the equivalent of a garbage truck full of clothes ending up on a landfill site every second.

In America alone, an estimated 12 million tons of textile waste – equivalent to 85% of all textiles – end up in landfills on a yearly basis, because recycling is not trivial. There are almost two dozen methods to recycle specific fiber types, ONLY if the garment waste happens to be 100% of a single fiber. These are scaling very slowly, because almost all the waste is highly diverse, with blended fibers and different materials used in the same garment.  

Re-Fresh offers circularity to mixed textile waste, by repurposing them into a variety of second lives, such as bioethanol, textile pulp, and nanocellulose. Re-Fresh uses proprietary chemical and mechanical processes to transform textile waste into high-quality materials at scale. Furthermore, their methods scale down to medium-sized businesses, reaching customers who’ve never had the resources to install recycling systems. In 2021, Re-Fresh conducted a pilot with the city of Kfar Saba in Israel, where they collected used textile waste from a hospital in the city. In less than two weeks, Re-Fresh demonstrated that they could reuse 38% of the collected deadstock and a full 60% were upcycled.